Struggling to understand your accounts? Counted helps NZ business owners make sense of their numbers with friendly, jargon-free support. We make sure you really understand what’s going on.
Helping You Feel Confident With Your Accounts
How we work at Counted
Running a business can feel a bit full-on some days. One moment things are humming, and the next you’re lying awake at 2am wondering if your accounts are right or if you’ve missed something important. Trust me, we get it. We’re business owners too, and we’ve had those nights as well.
That’s a big part of why we care so much about helping you feel confident with your numbers, not overwhelmed by them.
What Kind of Support Do You Actually Need?
Every business is different. Some people want someone to walk alongside them through the year checking in, keeping everything tidy, and helping them make sense of what’s happening.
Others just want their annual accounts done and dusted.
Either way is fine. The important part is that the support fits you and the way you run your business.
No One Should Leave a Meeting Feeling More Confused
This is the bit that really hits me in the heart.
It breaks my heart when someone tells me they came out of a meeting with their accountant feeling even more confused than when they walked in. That’s not okay.
Talking about your business shouldn’t make you feel silly. You’re not meant to magically “just know” how all the numbers work. That’s our job and we are passionate about explaining things in a way that makes sense to you.
Our Job Isn’t Just Numbers. It’s Helping You Understand Them
At Counted, we’re big on making sure you really understand what’s on that piece of paper. Not just nodding along, hoping it makes sense later.
If you need a picture, I’ll draw you a picture.
If you need me to explain something another way, I’ll do that too.
And I’ll keep going until I see that little light-bulb moment, the one where you finally think, “Ohhh, right, I get it now.”
That’s the moment I love.
That’s the whole reason we do things the way we do.
Keeping It Simple, Kind, and Human
No jargon. No talking down to you. No “you should already know this.”
Just real conversations, real support, and clear explanations you can feel good about.
Whether you want year-round support or just help at the end of the year, we’re here to make sure you feel steady, confident, and actually understood, not lost or stressed.
Disclaimer
This blog is for educational purposes and for your general information only and is based on our experience working with a range of businesses. It’s not financial advice. Every business is different, so please seek your own independent financial advice before making decisions.
